It’s always a smart move to create unique blog posts on their site. There are numerous benefits of dental blogs that can help you in getting increased traffic.
One of the most important thing for blogging is the regularity. You must plan a schedule and stick to it. Regular blogging will improve the readership and it will give you credibility with the Google algorithm.
Promote on social media
You should engage your social media pages like Twitter, Facebook, Google+, to work hand in hand with your blogging. Whenever you post a blog, do not forget to link it to your social media feeds. Sharing them on other social media grounds will boost the promotion of the blog.
Create a content calendar
It is better to work in a pre-planned way. Know what you want to write about and plan it according to the official events, holidays and health observations.
Create unique content
Copy-paste from another site is a big no-no! Never do this. Even if you have the permission to use the content, Goggle will not be aware of this fact and duplicate content can do serious damage to your SEO ranking. So, always try to create unique content by yourself.
Grammar is important and whenever you are blogging, always remember to proofread your writing for typos and other mistakes. There are several free services available online, which you can use to check errors in your writings. But a human proof-reader is always the best option though.
Readers usually do not take web copy as much serious as print media, so try to make it appealing to the readers. A “wall of text” might not come as appealing to the readers but dive the whole text into short paragraphs might do the job. Use other writing formats to keep your readers engaged.